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2.5 Use Your Own Product Photos to Build Trust

Authentic product photos build credibility and differentiate your brand. Shoppers trust what they can clearly see—and unique photos convert better.

 

Using only supplier images makes your webshop look generic. Customers can spot stock photos instantly—and it creates doubt about your reliability.

Photos taken by you (or a professional) bring authenticity and show your product in real-life situations.

What you can do:

  • Take clear, well-lit photos of your products (multiple angles)

  • Include lifestyle shots that show context or scale

  • Keep your style consistent across all products

Even a basic camera setup can do wonders. The key is honesty and clarity.